Based in: Fort Erie, Ontario · Greater Fort Erie Chamber of Commerce member · WordPress since 2007 · MA Candidate in Learning & Technology, Royal Roads University, 2025 · Training & Development Specialist, Sherwin-Williams / M.L. Campbell
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I work with Niagara-region businesses on three things that matter for a local service business online: a website that does its job, a team that knows how to use the tools they are on, and someone they can call when something goes wrong. Fort Erie to Niagara Falls to St. Catharines — I know the market, I am in the Chamber, and I will show up in person when that is what the work needs.
Website development for Niagara businesses
I build WordPress sites for established local businesses — from focused single-service sites to full business builds with e-commerce, member portals, and editorial workflows. The work is scoped around what your site needs to do, not around what a template suggests. Pricing is “from” pricing; the number is the floor for that tier with the scope confirmed on the discovery call.
- Owner-Run Start Here (from $2,500): Owner-operator sites replacing a Squarespace or Wix install. Real copy, mobile-first, lead forms, GA4.
- Owner-Run Start Here, Custom (from $3,500): Same shape plus one custom content type or workflow.
- Owner-Run Build Your Future (from $6,000): Multiple service lines, real conversion work, integration with one external system.
- Team Site (from $7,500): 3–10 contributors, editorial workflow, multi-author governance.
- Owner-Run Unlimited Growth (from $17,000+): Operational scale — the flagship owner-operator tier.
- E-commerce (from $6,500 / $15,000 / $60,000+): WooCommerce builds laddered by store stage. Canadian tax and shipping handled correctly from day one. See the ecommerce service page.
- Technical SEO ($500 / $1,000 / $2,200 audit ladder): For sites that should be showing up in local searches but are not. One-time audit, audit-plus-implementation, or ongoing retainer ($1,200–$5,000/mo).
- Monthly care plans ($650 / $1,800 / $4,000 per month): Essential, Active, or Concierge maintenance. Updates, security monitoring, uptime, small fixes. Cancel any month.
Onsite team training
I run live, instructor-led team training for organizations in the Niagara Region. Training within Fort Erie, Niagara Falls, St. Catharines, and Welland includes travel in the day rate — no add-on for being local. Sessions are built around your team’s actual tools and responsibilities, not a generic deck.
- WordPress and content management: Scoped to your install, your theme, and your editorial governance rules — not generic WordPress 101.
- LMS and learning platform operations: For teams running training programs on LearnDash, LifterLMS, Sensei, or Moodle — administration, course management, and learner governance.
- Custom operational training: Proprietary tools, internal workflows, or processes where off-the-shelf training does not exist and needs to be built for your team.
Private team delivery from $1,800 per day for the full-day, custom-scoped session. In-person Niagara workshops from $1,800/day; multi-day blocks priced at the same day rate. Public-cohort virtual seats sold per-event on the events calendar (pricing varies by class). Curriculum development at Pilot $4,500 / Program $15,000 / Enterprise $40,000. Niagara-region travel included; full details on the training-and-enablement service page.
Onsite consultations
The discovery call is always free — twenty minutes, remote or phone. For clients who want face-to-face: site reviews, training-needs assessments, and architecture decisions are available at your location within the Niagara Region. Onsite consulting time beyond the discovery call is billed at the standard advisory rate of $425 CAD/hr.
- Discovery call (20 minutes, free): Is the project a fit? What is the scope? What is the realistic investment? No pitch, no proposal. Just a clear read.
- WordPress audit ladder ($500 / $1,000 / $2,200): Pre-check, mid-tier, or deep-dive depending on the size of the problem. Full technical, content, and conversion review with a written priority list. Deep-dive is procurement/board-ready. Available onsite within Niagara. Audit hours credit forward against any build engagement that follows.
- Half-day strategy session (advisory rate): Site architecture, content strategy, or training-needs assessment at your location within the Niagara Region. Written output included.
Why local matters here
I am based in Fort Erie. When the site goes down before your launch event, you call me directly — not a ticket queue in another time zone. When the training needs to happen at your office in Welland on a Tuesday, I drive to Welland. Every project is my work, accountable to me.
- 30 years of website development and over 20 years of training delivery — not a freelancer building a portfolio on your project.
- MA Candidate in Learning & Technology, Royal Roads University (2025). The credentials back the training and instructional-design work.
- Currently Training & Development Specialist at Sherwin-Williams / M.L. Campbell — I know how corporate and organisational training actually works from the inside.
- Member, Greater Fort Erie Chamber of Commerce. In the community, not just building websites for it.
Product names referenced on this page — including WordPress and WooCommerce — are trademarks or registered trademarks of their respective owners. Training offered here is independent and is not affiliated with, endorsed by, or sponsored by any of these companies.