WordPress Development
Before WordPress: how a 2002 author platform ran for sixteen years
A 2002 author-publishing platform that ran 16 years with zero ongoing maintenance. Static-site generation years before the pattern…
Read the case studyMedia, education, government
Technology for people who can’t afford for it to break.
Editorial CMS, learning platforms, and the AI systems around them: systems you can understand, audit, and keep running long after I’m gone. Built by one senior developer, not an agency layer.
“Working with him never feels transactional. It feels like building something together.”Allison Smith
Client organizations
Trusted by organizations you know
Government of Canada
Postmedia
Sherwin-Williams
York University
Cool Cucumber
Selected work
Evidence, not adjectives.
Publishing Infrastructure
Canada.com Wasn’t a Newsroom: Why Its WordPress VIP Portal Needed a Different Architecture
I worked on the canada.com portal architecture on WordPress VIP in 2011–2012 — aggregating coverage from eleven Postmedia…
Read the case studySite Maintenance
128,393 views in a niche nobody browses: The Finish Line on YouTube
A defect-troubleshooting video for industrial wood coatings has no business pulling 28,722 views. Except that one of mine…
Read the case studyWhat I build
Two ways into the same standard of work.
Engineering
High-end WordPress
Editorial CMS, LMS, and platform work for organizations where downtime is a headline. Migrations, custom plugins, performance that holds, and the governance layer that keeps the AI inside it accountable.
ServicesTeaching
Training & speaking
Microsoft Office and WordPress training for teams, and conference talks, taught by someone who builds these systems for a living.
TrainingWhy one developer, not an agency
The depth is the difference.
- Online before the first browser war ended.Web since 1996, WordPress since 2007. The depth shows in the architecture, not the pitch deck.
- 19 published plugins.Maintained, peer-reviewed, and running on thousands of sites.
- MA candidate, Learning and Technology, Royal Roads.Learning-and-technology research embedded in practice, not kept separate from it.
- Government of Canada standards.WCAG, bilingual, accessibility: the compliance bar most agencies outsource.
- AIOS, my own AI-operations layer.Routing, cost attribution, and an audit trail across every AI task, built for my practice first and adapted for clients.
Accessibility and AI access
Built so people don’t get locked out.
Accessibility here is a precondition, not a phase at the end of a project. Every build meets WCAG 2.2 AA and AODA, and I test with a screen reader rather than trusting a scanner’s score. That part I have been doing for years.
The newer question is who gets access to AI. My MA research at Royal Roads is in learning and technology, and the thing I keep returning to is who gets left behind when these tools become the default way to learn and to work. Remote and rural communities are first in that line: thinner connections, less support, and software built for people who already have both. I am working toward that, not claiming it as a track record yet.
- Accessibility is a precondition.The stance behind the work, written down so you can hold me to it.
- A free deadline lookup.Canadian organizations can check the date their accessibility obligation lands, at no cost and with no signup.
- Access 2026, on library systems.Speaking on what an accessibility audit actually catches in the systems libraries run.
Training & speaking
Microsoft Office and WordPress, taught by someone who builds it for a living.
Practical, plain-language sessions for teams that need to actually use the tools, not certifications nobody opens again. Plus conference talks on editorial WordPress and the craft of CMS work.
From the writing
Thinking out loud, in public.
What AI actually is, for someone who has to teach with it
Look down the list you made last week. If you ran the exercise from chapter one, you learned something new with an…
When does AI cross the line?
Every knowledge worker has felt the flicker by now. You hand a task to artificial intelligence (AI), it hands back something good,…
Behind the scenes: the week my site kept telling small lies
A week of quiet gaps between what my site claimed and what it did: a podcast feed advertising missing audio, 230 archive…
What clients say
“Working with him never feels transactional. It feels like building something together.”Allison Smith
Local Niagara work
Niagara Region, Ontario
I work with local businesses, nonprofits, and community organizations. WordPress doesn’t have to be a big-agency project to be done properly.
Closest to the studio: Fort Erie, Ridgeway, Niagara Falls, Welland, and St. Catharines. Or see every place I serve.
Tell me what you’re building.
I’ll tell you honestly whether I’m the right person for it, and if I’m not, who is.
No sales calls · Response within 48 hours · No minimum project size