Subject
Training & Learning
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Microsoft Excel training 101
Write your first real formulas and print a clean sheet, without copying values every time something breaks. The starter day for staff…
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Multi-brand shared-platform pattern on the M.L. Campbell estate
WordPress site for Sayerlack, a conversion-focused build designed to support technical buyers and distributors with credible product presentation and clear brand hierarchy.
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M.L. Campbell: spec-sheet-as-product-page architecture, 2025
WordPress site for M.L. Campbell’s primary brand, a modernised web experience that preserves technical product credibility for a professional coatings brand sold…
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Blogosphere Blitz Live: WordCamp Buffalo 2024
WordCamp Buffalo 2024: an educational live game show on WordPress, web marketing, social media, and emerging tech. Three contestants, two tracks.
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Make a Living Giving It Away: Buffalo 2023
WordCamp Buffalo 2023: building a WordPress consulting practice through open-source contribution. Connects to 2011 versions of the same thesis.
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The Finish Line: M.L. Campbell’s YouTube content discipline, 2022
Across the channel I produced 128,393 views, 4,600 watch hours, and 1,200 net new subscribers. That is not a beauty-influencer number.
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Distributor LMS architecture
WordPress training portal for the M.L. Campbell Training Center, structured for practical learner access, ongoing content updates, and clear programme navigation.
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Driving the Boat with Tracker
Between 2018 and 2021, Christopher delivered training for Bass Pro Shops’ Tracker Boats division, combining a LearnDash online certification track with hands-on…
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Membership Site for $30: WordCamp Buffalo 2016
WordCamp Buffalo 2016: the live-build membership site talk, six weeks before the recorded Hamilton version. Hamilton recording is the canonical archive.