Rookleys Canadian Art is a Ridgeway gallery celebrating Canadian artists and local creative work. The gallery launched its full digital presence under Elizabeth Ross’s hand: she built the website from scratch, produced the gallery and works-on-walls photography, and stood up the social channels. My part was the architecture conversation at the start and the review pass on the deploy.
The gallery moved from no digital presence to a complete one — site, photography, and active social — in a single launch window.
Elizabeth Ross — Canadian Armed Forces veteran, award-winning photographer and videographer — leads digital launches like this one for Niagara businesses. This is one of several Niagara engagements where Elizabeth handles execution and Christopher Ross provides senior advisory at the architecture and review stages.
Execution: Elizabeth Ross (photography, web, social media). Senior advisor: Christopher Ross.