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Site Maintenance

WordPress site maintenance: updates reviewed with rollback discipline, offsite backups, and uptime monitoring. No care plan queue.

From Essential stewardship for local businesses to Concierge-level for mission-critical publishing operations. Most WordPress sites break quietly between updates — maintenance reviewed by a person catches it before your users do.

Essential from $650/mo · Active from $1,800/mo · Concierge from $4,000/mo

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Senior site stewardship — updates with rollback discipline, security monitoring, uptime alerts, and a direct line to someone who knows your site, not a ticketing queue.

What senior means here: Managing publishing infrastructure for Postmedia and government properties means an update failure is a newsroom outage, not an inconvenience. That discipline — staged updates, rollback plans, and verification before the maintenance window closes — applies to every site I steward, regardless of size or industry.

Most maintenance plans are a recurring invoice for someone to click “Update All” once a month and send you a PDF. That’s not what this is. This is senior-level stewardship: understanding what each update actually changes, what the interaction risks are with your specific plugin and theme stack, and whether an update should be applied immediately, staged, or held pending compatibility review. If something breaks, you get me — not a ticket number.

Who this is for

  • ✅ Local businesses and regional organizations with a site that’s working and needs to stay that way — without the owner having to think about it. You want updates handled, the site monitored, and a real person to call when something goes wrong.
  • ✅ National brands and enterprise organizations that need senior-level stewardship for a web property that carries real business weight — not a junior contractor clicking update buttons on a schedule.
  • Publishing operations, training platforms, and government digital properties where an outage has real operational consequences and update failures are not acceptable.
  • ✅ Sites I didn’t build, if they’re in reasonable shape: clean codebase, no page builders, no plugin sprawl, and no outstanding security issues. I assess the site before quoting maintenance — I don’t steward sites I wouldn’t have built.
  • ❌ Sites on page builders (Elementor, Divi, WPBakery). The update surface is too large and the failure modes too unpredictable to steward responsibly at a flat rate. I can rebuild it, but I won’t take it on for maintenance as-is.
  • ❌ Shared hosting environments. The infrastructure constraints make performance and security stewardship unreliable regardless of code quality. Managed hosting (WP Engine, Kinsta, Pressable) is a prerequisite.
  • ❌ Sites with more than 40 active plugins that haven’t been reviewed recently. Plugin sprawl requires a cleanup engagement before ongoing maintenance makes sense.

What’s included

Every plan includes

  • Core, plugin, and theme updates reviewed and applied with rollback discipline — not batch-clicked and forgotten.
  • Uptime monitoring with immediate notification and first-response investigation — I know about the outage before you do.
  • Security monitoring and malware scanning. If a component is flagged with a known vulnerability, it gets evaluated and patched or isolated before you hear about it in the news.
  • Off-site backup maintained in a separate environment from the host. Not the host’s own backup — an independent copy that survives a host-level failure.
  • Monthly summary of what was updated, what was reviewed, and anything worth your attention. One page: what changed, what was reviewed, and anything that warrants your attention.

Essential — from $650/month CAD

For local businesses and regional organizations with a site that needs to stay running without the owner thinking about it. Includes everything above plus one small content change per month — a phone number, an address, a new staff photo, a service change. The kind of thing that should take five minutes and always takes a week when you try to do it yourself.

Active — from $1,800/month CAD

For national brands, enterprise properties, and multi-site networks. Includes everything in Essential plus: a monthly performance review against Core Web Vitals field data; component compatibility review before major updates; a 30-minute advisory call for anything that needs a senior voice; and priority response (four-hour acknowledgement, same-day for production outages). Priced by site complexity after a discovery call.

Concierge — from $4,000/month CAD

For publishing operations, government digital properties, and high-stakes sites where an outage has real operational consequences. Includes everything in Active plus: a dedicated maintenance window scheduled around your publishing or operations calendar; quarterly technical review and roadmap input; immediate priority response with a committed resolution timeline; and direct involvement in any infrastructure or hosting decisions that affect site stability. Scoped after a site assessment and discussion of operational requirements.

What I charge for separately

These plans cover stewardship, not development. New features, content migrations, design changes, integrations, and e-commerce configuration are billed at the standard development rate ($275 CAD/hr). I tell you upfront if a request crosses into development scope rather than absorbing it and building resentment.

send me the details or email directly at hello@thisismyurl.com. Tell me your site URL, your host, and what you currently have in place for updates and backups.

Your site is breaking between checks. Maintenance that catches it first.

Most WordPress sites run without anyone reviewing them between updates. A plugin conflicts, a theme breaks on a new WordPress version, an SSL renewal goes unnoticed. Maintenance reviewed by a person, not a script, is the difference.

No care plan queue. No surprise invoices. Direct access.

Essential to Concierge — Fort Erie to Toronto. Monthly, reviewed, backed up offsite. If something breaks between scheduled checks, you contact me directly. That’s the whole model.

Book a 20-minute discovery call

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Before you fill this in

I read every message myself and reply in plain language within a day or two, either an honest yes, or an honest “that is not my lane, here is who to call.”

Rather send a brief than book a call?

Send the essentials and I will reply within one business day.

Required fields.

A sentence or two is enough to start. I will follow up with the right questions.

Common questions

Does maintenance help protect SEO performance?

Yes. I catch the things that quietly sink rankings: crawl blockers, speed drops, and broken page elements on your key pages. Most ranking damage I see started as a maintenance miss nobody noticed for months.

If search is the bigger concern beyond routine upkeep, my Technical SEO service covers the dedicated audit and implementation work.

How quickly are urgent website issues handled?

Priority issues are triaged quickly and handled by business impact. Anything blocking leads or core customer actions is addressed first.

What is included in Website Maintenance and Support each month?

Every month I run core and plugin updates, check that your backups actually restore, and watch uptime and load speed for regressions. I test the parts that earn you money first: contact forms, booking flows, and anything tied to lead capture. If something breaks that affects those, I fix it before it costs you a customer.