• Publishers

    Your publishing platform is the infrastructure your editorial team runs on. When it’s fragile, their work is fragile. I build systems designed around how your organization actually publishes — not around what was easiest to install. See all service areas → $275/hr development · $425/hr advisory Newsroom / editorial workflow Live Story submitted ↓ Editorial…

  • Services

    Services The right service starts with knowing which problem you’re solving. Four practice areas. All built on WordPress. All with the documentation your team needs to run what gets built. Service areas Publishers Newsrooms & editorial teams WordPress infrastructure for media organizations, government communications teams, and editorial operations that publish on deadline. Architecture, workflow, performance,…

  • Three prompts. Three completely different reviews. One theme.

    Three prompts. Same theme. Three completely different reviews. The output you get from an AI theme audit is determined before you type your question — ask for validation and that is what you get. Ask for truth and you get a findings list that would stop a WP.org rejection cold. This is what the prompt…

  • Headless WordPress decision worksheet

    An honest framework for the headless WordPress decision — the funded signals that actually justify it, the costs the vendor pitch leaves out, and why most teams land on “not yet.”

  • M.L. Campbell’s distributor training center: a custom LearnDash LMS

    Active-learner attendance grew by an order of magnitude, and the platform cost a fraction of the system it replaced. This is the story of a custom WordPress + LearnDash LMS built to be the qualification layer underneath an entire distributor sales network — and what that architecture looks like when staff competence is the actual…

  • WordPress maintenance budget calculator

    Get a realistic monthly maintenance band for your live WordPress site — based on age, plugin count, traffic, and the features you actually run.

  • Admin Notice NoMore

    A free WordPress plugin that clears admin-notice clutter from wp-admin, with a one-click, nonce-protected way to bring every notice back the moment you need it.