Pillar
WordPress Practice
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Technical SEO
Technical SEO audit and implementation for publishers, national brands, and local businesses: Core Web Vitals, structured data, indexation architecture, and local SEO…
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Site maintenance
Senior-level site stewardship for local businesses and national brands: updates with rollback discipline, security monitoring, uptime alerts, and a direct line when…
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Professional writing
Guest articles, technical how-to content, white papers, and case studies: practitioner-written pieces for trade publications and organisations covering WordPress, AI ops, editorial…
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Brands
← All services Brands WordPress infrastructure and technical SEO for national brands: direct access to senior-level work, no agency layer. Organization-scale web…
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Local
← All services Local Local web presence built to be found: NAP, Google Business Profile, and “near me” search done properly. A…
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Publishers
← All services Publishers WordPress for publishers and newsrooms: infrastructure built around editorial workflow, not installed and left running. The publishing platform…
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I gave one WordPress theme to AI three times and got three different reviews
Three prompts. Same theme. Three completely different reviews. The output you get from an AI theme audit is determined before you type…
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Headless WordPress decision worksheet
An honest framework for the headless WordPress decision: the funded signals that actually justify it, the costs the vendor pitch leaves out,…
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When everybody says they’re behind, find out what actually breaks
Episode 2: when everybody says they're behind, find out what actually breaks In this episode One Saturday morning Christopher fixed three emergencies…