Enterprise SEO across multiple properties, with implementation capacity — from $5,000/mo.
From $5,000/mo · monthly billing, cancel any month · Multi-property publishers, large ecommerce operations, and enterprise marketing teams with ongoing implementation capacity.
Practitioner context: Technical SEO work across the Postmedia newspaper network, the M.L. Campbell Training Centre, multi-property Sherwin-Williams brand sites, and several Sayerlack-era industrial-coatings properties. The enterprise SEO conversation is informed by production work at national-news traffic scale and brand-portfolio scale, not by reading documentation.
The flagship tier of the SEO ladder. Built for multi-property publishers, large ecommerce operations, and enterprise marketing teams running SEO as a strategic function with real implementation capacity behind it. At this tier the audit cadence is monthly, the implementation surface is substantial, the reporting surface is built for executive review, and the relationship is structured to inform the next platform build as much as it informs this month’s rankings.
Book a 20-minute discovery call
What enterprise SEO covers
- Monthly deep-pass audit work across the portfolio. Technical SEO, content and entity audit, structured data, internal-link architecture, performance, mobile UX — covered on a rotating cadence so the full enterprise audit surface gets attention several times a year.
- Substantial monthly implementation hours. The audit findings turn into landed work each month rather than spec-and-hand-off documents.
- Cross-property optimisation. Where multiple properties share a brand, a hosting environment, or a content syndication relationship, the optimisation work covers the shape of the portfolio rather than the individual properties.
- Executive-level reporting. Monthly written reports, quarterly executive summaries, and the metrics decision-makers act on rather than the events analytics happens to fire.
- Algorithm-update monitoring with a written diagnostic if an update has touched portfolio traffic, the impact across properties, and the implementation roadmap to address it.
- Architecture and roadmap consulting. The longer-arc strategic conversation that informs the next platform build, the next migration, or the next major content programme.
- Quarterly strategy sessions with senior stakeholders included.
- An annual deep-dive audit report consolidating the year of work into a document that survives a board, audit-committee, or procurement review.
The audit cadence this retainer is built around
Enterprise SEO is itself the $2,200 deep-dive level of audit work delivered on a recurring monthly cadence with substantial implementation capacity attached. The annual consolidation produces a 30–50 page report structured to pass a board or procurement review.
- Monthly written reports at deep-dive depth on the surface that mattered most that month.
- Quarterly consolidated executive summaries aimed at decision-makers, not practitioners.
- An annual deep-dive audit report at $2,200-level depth covering the full portfolio surface — technical, content, structural, performance, integration, governance.
- Architecture and roadmap reviews with the cross-property optimisation findings, the platform-level structural items, and the next-build implications.
- Substantial monthly implementation hours for the work that needs landing across the portfolio.
When the audit cadence surfaces work that calls for a build engagement — a platform migration, a multi-property rebuild, a substantial integration replacement — the audit hours already spent in scoping it credit against the build. At this tier the audit cadence usually is the scoping work for the next phase of platform development.
How the relationship works
Enterprise SEO is a senior-practitioner relationship at executive scale. The handover surface is documented for board, audit-committee, and procurement review — not as an internal tool.
- Monthly 60-minute working sessions covering the report, the implementation work landed that month, and the cross-property findings.
- Quarterly strategy conversations — usually 90–120 minutes — with senior stakeholders included, covering the longer-arc strategic shape.
- An executive-level annual review consolidated alongside the deep-dive audit report.
- A named contact on both sides, with documented backup contacts for continuity.
- A documented escalation procedure for algorithm-update events or other urgent items.
- A relationship start workshop — usually a half-day session, in person or remote — covering the cadence, the report shape, the cross-property workflow, and the executive-reporting surface.
In-person time at the brand’s offices is available within North America — usually structured as a quarterly or biannual visit covering the executive review and the cross-property working session. Travel costs are absorbed into the engagement at this tier rather than quoted separately.
WordPress training classes delivered as part of this package
The training surface above is built around the WordPress training catalogue. The specific classes delivered as part of this engagement:
- WordPress Training 201 — delivered to the content team across the property portfolio.
- WordPress Training 301 — delivered to the platform owners and operations leads.
Each course in the WordPress training catalogue has its own public-cohort schedule and pricing if your team wants the catalogue cohort outside an engagement. Within an engagement the delivery is tailored to your specific build — same curriculum, your context, your dashboard.
Scope flex and no lock-in
Who this is for
- ✅ Multi-property publisher, large ecommerce operation, or enterprise marketing team.
- ✅ You have substantial implementation capacity in-house or via partner agencies, and you need a senior practitioner steering the SEO strategy across it.
- ✅ Reporting has to be defensible at board, audit-committee, or procurement level — not just internal.
- ✅ The SEO retainer is also the scoping function for the next platform build, migration, or substantial integration work.
- ❌ Single site with rankings to protect and a real implementation surface but not enterprise scale — that is Standard SEO.
- ❌ Smaller site that needs oversight without an implementation retainer — that is Audit-Light SEO.
- ❌ A one-off audit rather than ongoing strategic SEO — that is a project engagement; reach out and we can scope it.
Considering a different SEO tier?
Single site with a real implementation surface but not enterprise scale? Standard SEO at $3,000/mo. Smaller site that needs oversight without implementation? Audit-Light SEO at $1,200/mo. Different shape entirely? All services.
