Google AdWords
Pay Per Click (PPC) Google AdWords is an online advertising platform that allows businesses to create and display ads on Google’s search engine and other websites. Advertisers pay for each click on their ads, making it a cost-effective way to reach potential customers. AdWords offers a variety of targeting options, allowing businesses to tailor their ads to reach the most relevant audience. With AdWords, businesses can track their ad performance, adjust their campaigns and optimize their budgets for maximum success.