Pay Per Click (PPC)

PPC (Pay Per Click) marketing is a type of online advertising where businesses pay a fee each time one of their ads is clicked. These ads, which are typically displayed in search engine results, social media posts, and other online locations, are targeted to users based on their interests, behaviors, and other factors. PPC campaigns are a great way to get immediate visibility for a business and to drive targeted, qualified traffic to their website. They also provide businesses with the ability to track and measure their success, allowing them to adjust their campaigns as needed to maximize their return on investment.