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1.2. Develop a comprehensive marketing plan: The marketing plan should include the use of social media, influencer partnerships, email campaigns, and paid advertising.3.4.5.

1. Establish a clear purpose for creating a Fashmates account: The purpose of the account should be to build a strong community of fashion lovers and to create an engaging platform for showcasing the company’s products.

2. Develop a comprehensive marketing plan: The marketing plan should include the use of  social media, influencer partnerships, email campaigns, and paid advertising. Additionally, it should include strategies for connecting with fashion bloggers, creating content, and building relationships with customers.

3. Establish a brand identity: The brand identity should include a distinct logo, color palette, and tagline that will help the company stand out in the fashion industry.

4. Utilize Fashmates features: The company should take advantage of the platform’s features, such as creating product collections, engaging customers through polls and surveys, and tracking customer data.

5. Measure success: The company should track metrics such as  engagement, customer acquisition, and conversion rates to measure the success of the Fashmates account.